Our business model is constantly evolving. As a responsible brand, we take into account ESG (Environmental, social, and corporate governance) factors and their impact on the overall financial result. We plan our business so that it benefits not only shareholders or employees, but also the environment and society, especially in terms of long-term actions and impacts.
OUR CURRENT ACTIVITIES
Currently, our objectives are realised within the ESG staff team. This team creates and democratically selects the projects in which we engage as a company. We call this ‘grassroots work‘. We save energy and water, we make our workplace environmentally friendly, we get involved in local social initiatives, and we implement mechanisms to democratise our own way of working. We do all this as part of our annual calendar of ESG initiatives.
‘Grassroots work’ will be continued until the end of 2023, when we will develop a business strategy for 2023-2030 as a sustainability strategy. We will also implement systemic solutions to collect the necessary data for ESRS reporting.
In our approach to business strategy, we will consider the definition of strategy in ESRS 2 (AG 24.): “A strategy is the plan to achieve an undertaking’s defined mission and vision and apply its core values. It incorporates the set of goals or purposes an undertaking assigns itself in terms of delivering certain defined products and services to defined categories of customers in certain defined geographic areas under a defined framework of relationships with all stakeholders.” We will re-formulate the vision and mission together with the employees – based on the existing content and agreed values.